All set for 2011?

You probably think it’s a bit pathetic, the things we get excited about. We’ve been working on some fresh stationery and shirts to kick off 2011 with. Not completely revolutionary by any means—more of a subtle refinement of our branding that we’ve been using since 2006. The blue is new though, and we’re loving the introduction of a bit of colour for a change. Those of you who are as pernickety about colour as us are probably wondering why the blue is slightly lighter than the masthead of our website. Inspired by a favourite little app of ours, f.lux, we specifically designed our website to be a little ‘dim’ so it’s easier on the eyes late at night (when we expect to be making most updates since we’re busy with clients all day) and so the site draws less power.

We’re particularly pumped about our new shirts—we couldn’t help but run with three designs. They’re so popular we’re starting to wonder if we ordered enough. Keep your eyes peeled for them around Auckland! And if the wearer is up to anything dodgy, the shirt is obviously stolen.

We also thought we’d take this opportunity to wish everyone the merriest of Xmases and the happiest of New Years. Enjoy your holiday and safe travels. We’ll be back on board on the 10th of Jan, fully decked out in lavish regalia.

The MakeReady Team xo